{"id":78702,"date":"2025-05-20T15:01:04","date_gmt":"2025-05-20T13:01:04","guid":{"rendered":"https:\/\/euronews.al\/en\/?p=78702"},"modified":"2025-05-20T15:22:52","modified_gmt":"2025-05-20T13:22:52","slug":"half-of-albania-is-online-1-4-million-active-social-media-users","status":"publish","type":"post","link":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/","title":{"rendered":"Half of Albania is online: 1.4 million active social media users"},"content":{"rendered":"<p>According to a report by DataReportal, Albanians continue to be highly active in the digital world. For the sixth consecutive year, the word \u201ctranslate\u201d tops the list of most searched terms on Google in Albania, followed by \u201cGoogle,\u201d \u201cAlbania,\u201d \u201cMoti\u201d (weather), and \u201cYouTube.\u201d<\/p>\n<p>In the entertainment field, Albanians show diverse tastes, with films like Upgraded, Culpa M\u00eda, The Idea of You, and Road House among the most searched. Classic American TV shows such as Modern Family, Grey\u2019s Anatomy, and Desperate Housewives also remain widely followed.<\/p>\n<p>Data from January 2025 shows that Albania has around 1.41 million active social media users, representing 50.7% of the population. However, these figures may include users with multiple or fake accounts.<\/p>\n<p>Facebook and Instagram each have around 1.2 million users, unchanged from the previous year. TikTok, however, saw a decline in users, dropping to 1.41 million in January 2025, down from 1.53 million the previous year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to a report by DataReportal, Albanians continue to be highly active in the digital world. For the sixth consecutive year, the word \u201ctranslate\u201d tops the list of most searched terms on Google in Albania, followed by \u201cGoogle,\u201d \u201cAlbania,\u201d \u201cMoti\u201d (weather), and \u201cYouTube.\u201d In the entertainment field, Albanians show diverse tastes, with films like Upgraded, [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":78703,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[153,1803],"tags":[243,151],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Half of Albania is online: 1.4 million active social media users - Euronews Albania<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Half of Albania is online: 1.4 million active social media users - Euronews Albania\" \/>\n<meta property=\"og:description\" content=\"According to a report by DataReportal, Albanians continue to be highly active in the digital world. For the sixth consecutive year, the word \u201ctranslate\u201d tops the list of most searched terms on Google in Albania, followed by \u201cGoogle,\u201d \u201cAlbania,\u201d \u201cMoti\u201d (weather), and \u201cYouTube.\u201d In the entertainment field, Albanians show diverse tastes, with films like Upgraded, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\" \/>\n<meta property=\"og:site_name\" content=\"Euronews Albania\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/euronews.al\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-20T13:01:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-20T13:22:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"717\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nen Si\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@euronewsalbania\" \/>\n<meta name=\"twitter:site\" content=\"@euronewsalbania\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nen Si\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\"},\"author\":{\"name\":\"Nen Si\",\"@id\":\"https:\/\/euronews.al\/en\/#\/schema\/person\/444d280f35e047949b7f0bc08093608f\"},\"headline\":\"Half of Albania is online: 1.4 million active social media users\",\"datePublished\":\"2025-05-20T13:01:04+00:00\",\"dateModified\":\"2025-05-20T13:22:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\"},\"wordCount\":156,\"publisher\":{\"@id\":\"https:\/\/euronews.al\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg\",\"keywords\":[\"kryesore 1\",\"Kryesoret\"],\"articleSection\":[\"Albania\",\"Latest news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\",\"url\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\",\"name\":\"Half of Albania is online: 1.4 million active social media users - Euronews Albania\",\"isPartOf\":{\"@id\":\"https:\/\/euronews.al\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg\",\"datePublished\":\"2025-05-20T13:01:04+00:00\",\"dateModified\":\"2025-05-20T13:22:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage\",\"url\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg\",\"contentUrl\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg\",\"width\":717,\"height\":401},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/euronews.al\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Half of Albania is online: 1.4 million active social media users\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/euronews.al\/en\/#website\",\"url\":\"https:\/\/euronews.al\/en\/\",\"name\":\"Euronews Albania\",\"description\":\"Top stories in Albania, Kosovo and the Balkans\",\"publisher\":{\"@id\":\"https:\/\/euronews.al\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/euronews.al\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/euronews.al\/en\/#organization\",\"name\":\"Euronews Albania\",\"url\":\"https:\/\/euronews.al\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/euronews.al\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2020\/09\/logo-mobile-euronews-albania-1.png\",\"contentUrl\":\"https:\/\/euronews.al\/en\/wp-content\/uploads\/2020\/09\/logo-mobile-euronews-albania-1.png\",\"width\":280,\"height\":33,\"caption\":\"Euronews Albania\"},\"image\":{\"@id\":\"https:\/\/euronews.al\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/euronews.al\/\",\"https:\/\/x.com\/euronewsalbania\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/euronews.al\/en\/#\/schema\/person\/444d280f35e047949b7f0bc08093608f\",\"name\":\"Nen Si\",\"sameAs\":[\"http:\/\/euronews.al\/en\"],\"url\":\"https:\/\/euronews.al\/en\/author\/nensi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Half of Albania is online: 1.4 million active social media users - Euronews Albania","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/","og_locale":"en_US","og_type":"article","og_title":"Half of Albania is online: 1.4 million active social media users - Euronews Albania","og_description":"According to a report by DataReportal, Albanians continue to be highly active in the digital world. For the sixth consecutive year, the word \u201ctranslate\u201d tops the list of most searched terms on Google in Albania, followed by \u201cGoogle,\u201d \u201cAlbania,\u201d \u201cMoti\u201d (weather), and \u201cYouTube.\u201d In the entertainment field, Albanians show diverse tastes, with films like Upgraded, [&hellip;]","og_url":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/","og_site_name":"Euronews Albania","article_publisher":"https:\/\/www.facebook.com\/euronews.al\/","article_published_time":"2025-05-20T13:01:04+00:00","article_modified_time":"2025-05-20T13:22:52+00:00","og_image":[{"width":717,"height":401,"url":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg","type":"image\/jpeg"}],"author":"Nen Si","twitter_card":"summary_large_image","twitter_creator":"@euronewsalbania","twitter_site":"@euronewsalbania","twitter_misc":{"Written by":"Nen Si","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#article","isPartOf":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/"},"author":{"name":"Nen Si","@id":"https:\/\/euronews.al\/en\/#\/schema\/person\/444d280f35e047949b7f0bc08093608f"},"headline":"Half of Albania is online: 1.4 million active social media users","datePublished":"2025-05-20T13:01:04+00:00","dateModified":"2025-05-20T13:22:52+00:00","mainEntityOfPage":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/"},"wordCount":156,"publisher":{"@id":"https:\/\/euronews.al\/en\/#organization"},"image":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage"},"thumbnailUrl":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg","keywords":["kryesore 1","Kryesoret"],"articleSection":["Albania","Latest news"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/","url":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/","name":"Half of Albania is online: 1.4 million active social media users - Euronews Albania","isPartOf":{"@id":"https:\/\/euronews.al\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage"},"image":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage"},"thumbnailUrl":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg","datePublished":"2025-05-20T13:01:04+00:00","dateModified":"2025-05-20T13:22:52+00:00","breadcrumb":{"@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#primaryimage","url":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg","contentUrl":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2025\/05\/IMG_2693.jpeg","width":717,"height":401},{"@type":"BreadcrumbList","@id":"https:\/\/euronews.al\/en\/half-of-albania-is-online-1-4-million-active-social-media-users\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/euronews.al\/en\/"},{"@type":"ListItem","position":2,"name":"Half of Albania is online: 1.4 million active social media users"}]},{"@type":"WebSite","@id":"https:\/\/euronews.al\/en\/#website","url":"https:\/\/euronews.al\/en\/","name":"Euronews Albania","description":"Top stories in Albania, Kosovo and the Balkans","publisher":{"@id":"https:\/\/euronews.al\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/euronews.al\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/euronews.al\/en\/#organization","name":"Euronews Albania","url":"https:\/\/euronews.al\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/euronews.al\/en\/#\/schema\/logo\/image\/","url":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2020\/09\/logo-mobile-euronews-albania-1.png","contentUrl":"https:\/\/euronews.al\/en\/wp-content\/uploads\/2020\/09\/logo-mobile-euronews-albania-1.png","width":280,"height":33,"caption":"Euronews Albania"},"image":{"@id":"https:\/\/euronews.al\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/euronews.al\/","https:\/\/x.com\/euronewsalbania"]},{"@type":"Person","@id":"https:\/\/euronews.al\/en\/#\/schema\/person\/444d280f35e047949b7f0bc08093608f","name":"Nen Si","sameAs":["http:\/\/euronews.al\/en"],"url":"https:\/\/euronews.al\/en\/author\/nensi\/"}]}},"_links":{"self":[{"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/posts\/78702"}],"collection":[{"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/comments?post=78702"}],"version-history":[{"count":1,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/posts\/78702\/revisions"}],"predecessor-version":[{"id":78704,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/posts\/78702\/revisions\/78704"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/media\/78703"}],"wp:attachment":[{"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/media?parent=78702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/categories?post=78702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/euronews.al\/en\/wp-json\/wp\/v2\/tags?post=78702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}