With the slogan “Albania All Senses”, Albania will once again be part of the world’s largest tourism fair, ITB Berlin, taking place from March 5 to 7 in Germany.
At this fair, Albania will be presented with a curated space by the Ministry of Tourism and Environment, as well as the participation of 26 private tour operators and seven tourist municipalities who will present their offers and potentials in Berlin.
Present at the event will be the Minister of Tourism and Environment, Mirela Kumbaro, who has called it a dignified representation of Albania and preparation for the year 2025, where Albania will be officially the “Country of Honor” at ITB Berlin, benefiting from a one-year promotion program.
“The representation of Albania at the largest tourism fair, ITB Berlin in Germany, through a dignified presentation where during the three days, from March 5 to 7, we will be together with the private sector, to present the best of our tourist offer, with a rich agenda of activities that will culminate with the reception of the ‘baton’ as the country of honor at ITB Berlin 2025,” Kumbaro wrote on Facebook where she also shared Albania’s official spot.
The Minister of Tourism and Environment will have a series of meetings and activities, including the signing of the official agreement with ITB Berlin to be the “Country of Honor” in 2025, the signing of the agreement with the Secretary-General of the World Tourism Organization Zurab Pololikashvili for organizing the 70th meeting of the UNWTO Commission for Europe in Tirana, participation in the discussion panel “Quo Vadis, rural destinations?”, or meetings with counterparts such as the one with the Minister of Culture and Tourism of Turkey, Mehmet Nuri Ersoy.
Also part of this fair starting tomorrow, will be the municipalities of Durrës, Vlorë, Gjirokastër, Korçë, Sarandë, Përmet, and Tepelenë which will present their dedicated promotion programs.
ITB Berlin has been operating successfully since 1966, being the largest tourism fair in the world.
