Renowned Albanian singer from Kosovo, Dua Lipa, is launching her new fashion collection labeled ‘Flutur’ – the Albanian word for butterfly.

PUMA, the third-largest manufacturer of athletic sportswear will be speaking ‘Albanian’ thanks to Lipa, who has decided to name her collaboration with an Albanian tag word.

Lipa related this word with the butterfly’s metamorphosis – through her continuous change and growth process.

The models are inspired by an urban 90s street style, as stated in the brand name’s official website.

The print of a butterfly on top of the classic logo of PUMA will be visible in each product of the collection that will be available for sale on December 18.

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